By using the right words, and with transparency, you can connect with your audience and motivate them to act.
I’m Laura Mellado, a specialist in communication strategies for international cooperation and development projects. My mission is to give you visibility and boost your social initiatives with passion, commitment, and creativity.
I also started from scratch, without contacts or references. In fact, whenever I explained to my family that I wanted to help improve society, their response in unison was: “And we’re going to be astronauts.”
I was born in Barcelona, and after finishing my studies and taking my first steps with the European institutions, I decided to move to Brussels, the political heart of Europe. There, with a suitcase full of dreams and following my family’s advice, I bought Tintin’s rocket.
The beginnings were not easy: I was alone in city that was new for me, the competition was fierce, the rules were complex, the clients were demanding. However, instead of giving up, I specialised in international communication while eating frites cones sitting in front of Berlaymont and imagining that one day I would work there.
Soon, I started working in non-profit organisations and in the private sector, communicating about social projects that have had a real and positive impact.
My curiosity and dynamism made me realize that something was missing, I wanted to be the protagonist of my story! And I decided to become a freelance communicator.
Since then, I have contributed to the communication of key issues for the international community such as freedom of expression, sustainable growth, and the fight against inequalities. I have created storytelling, multimedia content, and content strategies, as well as organised public diplomacy events, workshops or interactive sessions with media adapted to the needs of my clients